First there was the Ami, then got here the Topolino. Citroën continues to deploy the beach-car stylish of its tiny EV to bolster its enjoyable credentials, however Fiat isn’t being left behind. Final yr noticed the launch of the deluxe Fiat Topolino Spiaggina by Castagna, and now there’s a brand new Topolino accomplice on the town.
Fiat Topolino Vilebrequin Collector’s Version
(Picture credit score: Fiat / Vilebrequin)
The brand new Fiat Topolino Vilebrequin Collector’s Version is a advertising and marketing dream born on the Riviera, as Fiat comes along with the cult swimwear model. Vilebrequin, which celebrated its half century in 2021, isn’t any stranger to excessive profile collaborations. In terms of re-branding a automotive, the Topolino (and Ami) supply a scale and scope in contrast to virtually another.
Fiat Topolino Vilebrequin Collector’s Version
(Picture credit score: Fiat / Vilebrequin)
For the 2 firms, this dolled up microcar is an instance of ‘pure Mediterranean magic’. Out there in France and Italy solely, the tiny EV will get a bespoke two-tone white and Marine Blue livery, a folding canvas sunroof and splashes of Vilebrequin branding, from the turtle image to the emblem on the again of the seats. Chrome kickplates on the door sill are paired with teak detailing on the ground.
Fiat Topolino Vilebrequin Collector’s Version
(Picture credit score: Fiat / Vilebrequin)
It’s nonetheless a hard-wearing, easy-to-use little machine, with out a lot vary or efficiency to talk of however nonetheless good for seaside life. There’s even a built-in bathe for rinsing sandy ft, in addition to a bespoke bag for the rear baggage rack and a Vilebrequin tote to hold on the sprint.
Fiat Topolino Vilebrequin Collector’s Version
(Picture credit score: Fiat / Vilebrequin)
‘This encounter between the Fiat Topolino and our iconic sea turtle gave rise to a high-quality, lower-impact, and completely whimsical design—the definitive summer time toy, and the right witness to sun-soaked recollections nonetheless to come back,’ says Roland Herlory, CEO of Vilebrequin.
Fiat Topolino Vilebrequin Collector’s Version
(Picture credit score: Fiat / Vilebrequin)
‘The brand new Topolino Vilebrequin Collector’s Version is our most refined, artisanal, and particular version but. Every single mannequin has been handcrafted and created to embody a life-style formed by the Mediterranean Riviera, from Saint-Tropez to Capri,’ says Fiat’s CEO Olivier François, ‘For over fifty years, Vilebrequin has elevated seaside tradition into changing into an artwork kind, and this particular Topolino displays that spirit.’
Fiat Topolino Vilebrequin Collector’s Version
(Picture credit score: Fiat / Vilebrequin)
For extra data go to Vilebrequin.com and Retailer.Fiat.fr
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