Oliver Spencer’s ’Repurpose’ is a lesson in trend circularity

by Editorial Team

When the London-based designer Oliver Spencer hosts a cocktail party, company will usually come away not simply satiated, however with luggage of clothes containing undesirable samples or clothes that he now not wears. ‘Should you’re coming spherical to my home,’ he smiles, ‘you do greatest when you’re my dimension.’

A brand new challenge, launched in November 2023 after greater than a 12 months within the planning, operates in an analogous spirit: to increase the lifecycle of a garment and stop it from being thrown away after use. ‘Our trade makes an enormous footprint,’ Spencer says. ‘We have to get loads higher at what we’re doing. We’re accountable for the clothes we make.’

Wallpaper* Design Awards 2024, greatest round method: Repurpose clothes initiative, by Oliver Spencer

British menswear model Oliver Spencer’s new sustainability initiative goals to increase the lifecycle of trend clothes by repurposing clothes in a wide range of methods

(Picture credit score: Images by Neil Godwin at Future Studios for Wallpaper*, trend by Jason Hughes)

Titled Repurpose, the challenge’s preliminary success is rooted in the best way Spencer has fostered a neighborhood since he began his menswear label in 2002 (his 4 London shops act like hubs for his devoted shopper, and he usually calls himself ‘shopkeeper’ quite than designer). Earlier clients can pop into these shops and drop off their undesirable Oliver Spencer clothes; after evaluation, these are reused, resold, upcycled or repurposed by being damaged down into their composite textiles.

Supply: Wallpaper

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